Cryptocurrency exchange Bybit has introduced a new trading pair, allowing users to convert the Russian Ruble (RUB) directly into Gram (GRAM), the digital asset previously known as Toncoin. The listing, announced on August 6, 2026, marks another step in expanding fiat-to-crypto access for traders in Russia and beyond.

Bybit Expands Fiat On-Ramp with RUB Pair

The new RUB/GRAM pair is now live on Bybit, enabling seamless conversion between the Russian national currency and Gram. This move is part of Bybit's broader strategy to increase liquidity and accessibility for regional users, particularly those who prefer trading with local fiat currencies rather than stablecoins or major cryptocurrencies.

By listing the pair, Bybit aims to simplify the process for Russian-speaking traders, who previously had to convert RUB to a major crypto like USDT or BTC before acquiring Gram. The direct pair reduces transaction steps and potential fees, making it more efficient for high-frequency traders and newcomers alike.

What Is Gram (Formerly Toncoin)?

Gram, formerly known as Toncoin, is the native cryptocurrency of The Open Network (TON), a blockchain initially developed by the Telegram team. The rebranding to Gram reflects a renewed focus on the project's original vision of fast, scalable, and user-friendly decentralized applications.

Despite the name change, the asset retains its utility within the TON ecosystem, including staking, governance, and payment for transaction fees. The integration with Bybit's RUB pair could boost adoption among Russian users who are already familiar with Telegram's vast local user base.

How to Convert RUB to GRAM on Bybit

To use the new trading pair, users need to follow a few simple steps:

  • Create or log in to your Bybit account and complete any required verification.
  • Deposit RUB via available payment methods, such as bank transfer or card, depending on your region.
  • Navigate to the Spot market and search for the RUB/GRAM pair.
  • Place a buy order for Gram using your RUB balance, or set a limit order for a desired price.

Bybit's user-friendly interface and deep liquidity ensure that trades execute quickly, with real-time price charts and order books available for technical analysis.

Why This Matters for the Russian Crypto Market

Russia has long been an active market for cryptocurrencies, despite regulatory uncertainties. The addition of a direct RUB pair with Gram could increase the asset's visibility and trading volume among Russian investors. It also signals that exchanges are willing to cater to local fiat needs, even as global regulatory landscapes evolve.

Moreover, the move aligns with Bybit's ongoing expansion into emerging markets, where fiat-to-crypto gateways are crucial for mainstream adoption. By offering a direct RUB pair, Bybit reduces reliance on intermediaries, thereby enhancing user experience and potentially attracting a broader audience.

Key Takeaways

  • Bybit has listed a RUB/GRAM trading pair, enabling direct conversion between Russian Ruble and Gram (formerly Toncoin).
  • The pair reduces friction for Russian traders, eliminating the need to convert RUB into a major crypto first.
  • Gram remains central to the TON ecosystem, with use cases in staking and payments.
  • This listing reflects Bybit's commitment to regional fiat support and could boost Gram's adoption in Russia.

As the crypto market continues to mature, such fiat pairs are likely to become more common, bridging the gap between traditional finance and digital assets. For now, Russian users can take advantage of the new RUB/GRAM route on Bybit, a straightforward way to gain exposure to Gram.