Mercedes-AMG is quietly pushing forward with a new all-electric SUV, and recent reports suggest the project is gaining serious momentum. While the automaker has kept details under wraps, the latest sightings and insider hints point to a performance-focused EV that could shake up the luxury electric market. Here’s what we know so far about this hush-hush development.

The Secret Project Takes Shape

According to Motor1.com, the upcoming Mercedes-AMG electric SUV is steadily moving from concept to reality. Spotted during testing, the prototype shows a sleek, muscular silhouette that blends AMG’s aggressive design language with aerodynamic efficiency. The vehicle appears to be in advanced stages of development, with camouflaged bodywork hinting at a production-ready exterior.

While official specifications remain scarce, industry insiders speculate that this model will sit above the existing EQE SUV, offering a higher performance tier. Given AMG’s track record, expect blistering acceleration, adaptive air suspension, and a bespoke interior that fuses luxury with cutting-edge tech. The company is likely leveraging its Formula 1 expertise to fine-tune battery management and electric motors.

Performance and Powertrain Expectations

Though no concrete numbers have been released, the AMG badge suggests serious performance credentials. Enthusiasts anticipate a dual-motor setup with all-wheel drive, delivering well over 600 horsepower. Torque vectoring and a dedicated drift mode could be part of the package, ensuring the SUV lives up to AMG’s “Driving Performance” promise.

Battery technology is another area of focus. Expect a high-capacity pack (likely over 100 kWh) to support a range of around 300 miles on a single charge. Fast-charging capability will be crucial, with 800-volt architecture probably included to enable 10-80% charges in under 20 minutes. Mercedes-AMG is also expected to integrate advanced thermal management to sustain performance during repeated launches.

What Sets It Apart

  • Unique AMG-specific tuning – The electric motors and chassis will be calibrated for razor-sharp handling.
  • Exclusive design cues – Expect AMG-specific grille, wheels, and aerodynamic elements.
  • Cutting-edge infotainment – Likely featuring the latest MBUX system with AMG-specific displays and telemetry.

Market Positioning and Competition

The electric SUV segment is heating up, with rivals like Tesla Model X Plaid and BMW iX M60 already vying for dominance. Mercedes-AMG’s entry will need to offer a blend of luxury, performance, and brand heritage to stand out. Given the three-pointed star’s reputation, the new model could target the upper echelon, with pricing likely starting north of $120,000.

Production is rumored to take place at Mercedes’ plant in Bremen, Germany, alongside other EQ models. The company’s commitment to an electric future is clear, with plans to go all-electric by 2030 where market conditions allow. This SUV will serve as a flagship for AMG’s electrification strategy, potentially previewing a new design language for future AMG EVs.

Timeline and Official Reveal

While Mercedes-AMG has not confirmed a launch date, industry analysts predict an official unveiling within the next 12 to 18 months. Deliveries could begin in late 2027 or early 2028. The company is likely to build anticipation with teaser campaigns and concept previews, much like it did with the Vision AMG concept in 2022.

Until then, spy shots and leaked patents will keep enthusiasts buzzing. The new SUV is more than just another electric vehicle; it’s a statement of intent from Mercedes-AMG to lead in the performance EV space. With the project “taking shape” as reported, the wait might not be long before the camouflage drops.

Key Takeaways

  • Mercedes-AMG is developing a new high-performance electric SUV, currently in advanced testing stages.
  • Expect powerful dual-motor setups, advanced battery tech, and AMG-specific driving dynamics.
  • The SUV will compete with top-tier electric performance models from Tesla and BMW.
  • An official reveal is likely within the next year, with sales following in 2027 or 2028.